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Product MarketingPosted 12d ago

Product Marketing Sr Executive/AM

SV MANAGEMENT CONSULTANTS
Location
Pune, Maharashtra, India · Onsite
Work Mode
Onsite
Salary
₹7L – ₹11L
Experience
1-5 yrs

About the role

Product Marketing professional with experience in developing marketing strategies, managing promotional campaigns, CRM and loyalty programs, and supporting new product launches. Skilled in market research, competitor analysis, brand strategy, cross-functional collaboration, and sales enablement to drive business growth and enhance customer engagement.

Roles and Responsibilities


  • Develop and execute product marketing strategies to drive business growth.
  • Manage promotional campaigns, including CRM management and loyalty programs.
  • Collaborate with cross-functional teams to launch new products and services.
  • Analyze market trends and competitor activity to inform brand strategy.
  • Design and implement effective sales enablement tools for channel partners.

  • 1-5 years of experience in Product Marketing or related field (Automotive industry preferred).
  • MBA/PGDM degree from a reputed institution (preferably Marketing specialization).
  • Strong understanding of Business Processes, Brand Marketing, Product Branding, Loyalty Programs, Brand Strategy, Marketing Campaigns, Customer Loyalty & CRM concepts.

RoleProduct Marketing
Industry TypeManagement Consulting
Employment TypeFull Time, Permanent
Work ModeOn-site

Education

PG: MBA / PGDM, MBA/PGDM in Marketing, Operation

Key Skills

Skills highlighted with ★ are preferred key skills.

★ CRM★ Brand Strategy★ Product Marketing★ Marketing Campaign★ Promotional CampaignsBrand MarketingCustomer LoyaltyProduct BrandingLoyalty ProgramsBusiness Process